Active engagement is very important in every thriving community, and the blogging community is no exception. In today’s “Zero to Hero” challenge, we were asked to explore the community, follow 5 new topics in our Reader (blog feed), and begin finding blogs (& bloggers) to follow.
5 New Topics
Based on my interests, these were the 5 topics I chose to follow:
To discover & connect with other “Zero to Hero” bloggers participating in this 30-day challenge!
To discover new restaurants / cuisines to try, and to pick up a tip or two from other food bloggers!
- technology & tech
To stay up-to-date on the latest tech news.
- social media
To explore the latest scoop on social media trends.
To admire the beauty of the world through the lenses of other photographers, and maybe gain some new photo shooting knowledge!
Through browsing the above topic tags, I was able to find several interesting new blogs to follow and interact with.
Since today’s topic is all about building one’s community here on WordPress, I thought I’d write a bit about community engagement in this post.
I am by no means a community expert, but here are some of my insights – from personal observations, and from exposure to topics surrounding community building.
I believe that true community engagement involves a lot more than just a simple “Follow“. As observed on many occasions here on WordPress as well as on other social media channels such as Instagram & Twitter, people tend to do this: Follow a large number of other users (mostly found at random) -> fail to interact with any of said users’ content -> hope to get a follow back (and possibly more activity on their own profile).
Truth be told, doing what I described above will probably get you a large number of followers – people who just blindly follow you back. This is all fine and dandy if follower count is all you care about. If, however, what you actually care about is building a truly engaged readership, doing the above isn’t going to cut it. All you will get from doing that is a bunch of “phantom followers” – people who don’t give two hoots about interacting with you or your content.
Here’s what I think: Sincere interactions help build a much more engaged community.
So, the next time you decide to start following a blog, be sure to also take some time to read a couple of that blogger’s posts, and interact with them by leaving a meaningful response in their Comments section!
I would love to hear your thoughts & feedback on this topic – How do you go about building an engaged community for your blog (or other social media channels)?