The vending machine – a common, everyday sight in most cultures. On its own, not a particularly interesting entity. But what if you combined this simple appliance with the power of new technology and social media?
Last year, South African beverage company BOS Ice Tea made news headlines with what was possibly the world’s first Twitter-activated vending machine:
Over here in Vancouver, TELUS set the twitterverse abuzz yesterday with the launch of their Twitter-activated Critter Campaign vending machine:
When in front of the machine, users simply send out a tweet with the hashtag #hometweethome, & the randomly generated number displayed on-screen, to activate the toy vending! Here’s my tweet:
Danielle K (@whythisbox) December 10, 2013
…and this was the cute little panda I received from the vending machine:
Check out this Vine video from TELUS showing the vending machine in action!
The Critter Campaign vending machine will be at Pacific Centre’s atrium till this Saturday!
What an innovative community initiative for a great cause!
To find out more about TELUS’ Critter Campaign, check out givewherewelive.ca.